Creating a fun mobile game is not just about the graphics or the fun elements; one also needs to consider the monetization and engagement element. Mobile games use several engagement methodologies to get the players’ right responses and create a revenue model that helps support the updates and extra features that enhance the gaming experience. What’s more, these engagement methodologies make the game a lot more rewarding and addictive to players, as one is kept wanting for more!
So, if you are in the midst of launching your own Mobile Games app or redesigning your game to be more engaging, here are a few choices that you can consider. With the Mobile Games industry getting dynamic, competitive, and increasing its market share to a whole new segment, the time is right to boost user engagement.
1. Angry Birds
Angry Birds started out as a simple game, which involved the birds trying to get back their eggs from the pigs. The game tinkled your thinking and was an instant success, mainly thanks to its simple UI and addictive gameplay.
However, as the game progressed, Angry Birds started to use various other ways to enhance its engagement and came out with new installations that brought unique elements. The game brought unique elements like scoreboards and leaderboards, allowing users to be competitive with their friends on Facebook and other social platforms.
Besides, Angry Birds also has a dynamic ad engagement that allows them to showcase ads to its users without disturbing gameplay. So if you are looking to boost engagement, you can use this strategy by focusing mainly on gameplay, and then using engagement strategies to boost engagement rates.
One of the most played games on mobile, Fortnite is an addictive game that uses in-game rewards and bonuses to get the player hooked and wanting for more. The first-person shooter includes 3D gameplay and wonderful graphics to distinguish itself from the other games in its genre and is free to play.
Fortnite has used this to its advantage and has recently begun to boost engagement using in-game ads and social features to make it more engaging. The game offers players with personalized skins, costumes and novelty weapons, dance moves, and more, to make it attractive.
This novelty features only adds to its popularity and targets its primary user base, students, or kids who do not have much expendable cash. These micro-prizes thus make it a great opportunity for monetization and boost engagement.
3. Super Mario Kart
A popular console game by Nintendo, Super Mario Kart, came to the mobile platform with a huge buzz. The nostalgia element was evident, but the game catapulted to success when it changed its engagement to be more user-friendly. With tournaments and multiplayer gaming features, the game only became more engaging, and this helped the developers in a big way.
Uno, the card game, has been popular for ages and has made its way to the digital world, being available to play on mobile and the web. However, more than just being an opportunity to play with friends and family from any corner of the world, Uno created a buzz by using interactive elements, and the ability to match with random players to make it all the more exciting.
This has paid off, with the popularity of Uno skyrocketing during the lockdown. The game also has bonuses and other features that make it fun to play for families and is something all game developers should learn from.
5. Candy Crush
Candy Crush has been a highly popular game and continues to be so, mainly thanks to its simple gameplay. While it started as a single-player light-hearted game, Candy Crush changed its model after its popularity skyrocketed.
Using social features to help each other out when they were out of lives or for additional gems, Candy Crush only helped spread its popularity to a higher user base. The engagement model was great as it pushed players to reach out to their friends and get them on-board, making it more interactive.
6. Clash Royale
Clash Royale is a card-based game that brings in a lot more action to make it interactive and different from other card games. The cards are based on characters from its other popular game, Clash of Clans, and is a great 1v1 gameplay that can be played with other friends or random players.
After its initial success, Clash Royale has increased its engagement rate by using competitive models and including multiplayer options. This allows players to be part of clans or play with friends and connect with their friends on Facebook and other platforms. It also includes competitive tournaments where the winners get gems, in-game benefits, and more!
7. Gwent: The Witcher Card Game
Gwent is the card game in The Witcher players series where the players collect all sorts of cards and construct decks to defeat opponents. The game includes 1v1 and other fun modes to play around with and is interactive as it uses animations to the fullest.
The mobile version takes most of those mechanics and adds a few more. It also created great engagement using social features to its advantage. From allowing users to connect with their social media and track progress, the game provided incentives to invite friends and challenge each other, which helped increase its engagement rate.
8. Reigns: Game of Thrones
An adaptation of Game of Thrones, Reigns brings the TV series’s popularity to the Mobile Games platform and is a card-based scenario game that has players doing tasks based on the scenario. While the storyline, missions, and characters help it gyrate to popularity, the game’s success has much to do with its strategy change compared to its previous iterations.
Reigns: Game of Thrones adds more game mechanics, offers in-app purchases, and has no ads, making it highly engaging. The game maker also tied up with Google to offer it free for Google Play Pass users, making it a novelty and creating the right push from Google, who pushed it to its Android users. Such collaborations do help build engagement if used properly.
9. Ludo Supreme
Ludo is a game well known to the Indian audience, and with Ludo Supreme, one can have the same fun as they did in their childhood. It is an online ludo game that gives users the ability to play remotely and match up with random players, friends, or family. This ludo wala game also comes with other elements like cash prizes and tournaments that make it exciting. You can have a ludo game download for free from your phone’s app store.
Eleggible’s Final Words
These are some of the best games that have leveraged user-insights and behavior to significantly improve their engagement rates. They’re great fun and offer an amazing way to spend your time.